On3 - Honey Stinger signs four NIL college hive captains

Honey Stinger has announced its second class of NIL College Hive captains.

The sports nutrition company that uses nature’s natural sweeteners makes waffles, bars, chews and hydration packages has deals across all Olympic and professional sports. Honey Stinger announced the formation of College Hive last winter, a program where student-athletes could sign up and earn rewards using the Hive Portal. Since then, more than 600 athletes have joined the program.

And on Tuesday, the company announced the signing of four College Hive captains. Auburn quarterback TJ Finley and Notre Dame running back Chris Tyree join the program next to Rutgers soccer player Riley Tiernan and Temple basketball player Jalynn Holmes.

As captains of Honey Stinger’s NIL hive, the four athletes will lead an effort to drive awareness through social media and encourage other athletes to join the program. Through the Hive Portal, athletes can earn cash payments easily distributed through PayPal and Venmo, in addition to product and apparel rewards.

The four athletes were selected through Malka Sports. And come this spring, Honey Stinger plans to add four new College Hive captains to its roster of athletes. The sports nutrition company has already opened the application process.

Read the full article here.

Apply for the College Hive here!